WhatsApp Business Integration
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Status: Planned 65 Votes
Shawn H
Jul 21, 2025 5:29 PM
OR Team Member Joined Aug, 2021 292 posts

We are having to pivot a bit and are delayed on that effort. I've marked this one back as Planned as we are not actively developing/testing on it. We'll provide an update here again as soon as we can.

Thanks for everyone's input/questions (Manel, et al.) and patience.

-Shawn

Louise B
Jun 4, 2024 11:22 AM
Joined Jun, 2023 4 posts

This is a good idea, thank you!!

Nathan
Jan 16, 2025 2:33 PM
Joined Jun, 2023 21 posts

WhatsApp for Business is currently in testing as of January 2025! 
International SMS messaging - Feature Requests - Forums - OwnerRez

April L
Feb 14, 2025 1:41 PM
Joined Aug, 2022 4 posts

It's great to hear that WhatsApp integration is in testing! Is there an estimate on when this might get rolled out for hosts to use? Will this be a free integration? 

Thanks!

Shawn H
Feb 14, 2025 1:51 PM
OR Team Member Joined Aug, 2021 292 posts

No ETA that we can provide at this time. The integration requires a WhatsApp for Business account, which has a cost associated with it, so the pricing model is TBD.

We'll be able to share more once we get the technical aspects working as they should.

Sloanish
Mar 27, 2025 3:12 PM
Joined Jun, 2018 153 posts

This integration will do a long ways towards unifying our inbox. Any updates, now that it is almost April?

David & Alison W
May 30, 2025 2:41 PM
Joined Oct, 2024 5 posts

Would love an ETA for when this is likely going to be released?

Brian F
Jul 17, 2025 4:13 PM
Joined Mar, 2025 5 posts

Excited for this! In Latin America, everyone uses WhatsApp for communication.

Manel S
Jul 17, 2025 9:07 PM
Joined Jun, 2022 87 posts

No ETA that we can provide at this time (still in testing). The integration requires a WhatsApp for Business account, which has a cost associated with it, so the pricing model is TBD.

We'll be able to share more once we get the technical aspects working as they should.

by Shawn H – Feb 14, 2025 6:51 PM (UTC)

@Shawn, is OR connecting directly to the META API or using a Business Service Provider? The rough cost per Utility message is half a cent or less (depending on Volume) if with META directly. Will the pricing be based on message volume or will we have to pay a monthly feature fee as well?

Shawn H
Jul 21, 2025 5:29 PM
OR Team Member Joined Aug, 2021 292 posts

We are having to pivot a bit and are delayed on that effort. I've marked this one back as Planned as we are not actively developing/testing on it. We'll provide an update here again as soon as we can.

Thanks for everyone's input/questions (Manel, et al.) and patience.

-Shawn

David & Alison W
Jul 21, 2025 5:56 PM
Joined Oct, 2024 5 posts

Hi Shawn. I’m sure I speak for most of your customers outside of North America when I say that this is very disappointing news! Could you share more about why this has been deprioritised? Has your engineering efforts gone into ‘Rezzy’ instead? Are we unlikely to see this feature in 2025?

We are having to pivot a bit and are delayed on that effort. I've marked this one back as Planned as we are not actively developing/testing on it. We'll provide an update here again as soon as we can.

Thanks for everyone's input/questions (Manel, et al.) and patience.

-Shawn

by Shawn H – Jul 21, 2025 9:29 PM (UTC)

 

Louise B
Jul 21, 2025 6:09 PM
Joined Jun, 2023 4 posts

WhatsApp is a critical tool we need. We have properties in 6 countries (Mexico, France, Italy, Australia, Canada & the US), and "everywhere" uses WhatsApp, except the US. Hopefully this becomes a priority soon!

Shawn H
Jul 21, 2025 6:29 PM
OR Team Member Joined Aug, 2021 292 posts

We realize how critical this feature will be and want to get it released. It's not de-prioritized, per se; it's just not in development (i.e., being actively touched by a developer and/or tester), so it's misleading to leave it as such. Due to some previous updates, it already seemed like it was close to release, but we had to pull it back into Product design. We are working to get it back "In Development" sooner rather than later.

Paul W
Jul 21, 2025 8:07 PM
OR Team Member Joined Jun, 2009 866 posts

I'll just say it. Meta is a terrible company to integrate with from a partner/API standpoint.  The level of pretzel-twisting that has to go on to make WhatsApp work is unbelievable.

We got to the bottom of the R&D and found that either:

a) We have to use the Meta-only APIs which don't work for a huge subset of customers, or

b) Use a software provider like Twilio which requires us re-regstering phone number brands from scratch

and:

c) It is ridiculously difficult to actually provision numbers to test and get working on the sandbox side

WhatsApp for Business is totally different from regular WhatsApp. A number registered for one does not work with the other.  The templates/limits available for one won't work for the other.  And again, Meta has zero control panels or sandboxes that correctly show what is going on at any given time.

It is extremely important to us to get WA working, but we had no choice but to back-burner it for a while while clearing some other things out.

🎤⬇

Brian F
Jul 21, 2025 8:49 PM
Joined Mar, 2025 5 posts

Totally agree, the WhatsApp Business API is a nightmare.

Something you may wish to investigate as an alternative solution is Wbiztool, which is an unofficial API bridge over WhatsApp Web - you can send and receive WhatsApp messages via their API, and all we would need to do is connect our existing WhatsApp account by scanning the WhatsApp Web QR code. You could partner with them, or offer it as an integration where we put in our wbiztool API key. It's extremely affordable and has none of the meta Business API restrictions and headaches.