Short-term vacation rental SMS or text messaging creates a direct, immediate communication channel between hosts and guests, significantly enhancing the guest experience. Unlike emails that may go unnoticed or app notifications that can be missed, text messages have exceptionally high open rates and are typically read within minutes. They also work with templates and triggers so that you can send automated personalized messages at scheduled times, sending time-sensitive communications like check-in instructions, last-minute updates, or addressing urgent guest needs during their stay.
While SMS Brand Applications are only available for businesses located in the United States and Canada, users can send and receive messages with guests in multiple countries, from the Caribbean to U.S. territories in the Pacific, making guest communication seamless.
From an operational standpoint, SMS streamlines property management by automating routine communications while maintaining a personal touch. Hosts can send automated welcome messages with WiFi passwords and local recommendations, check-in reminders, and checkout instructions, reducing repetitive manual tasks. This efficiency allows hosts to manage multiple properties more effectively while ensuring consistent, professional communication with every guest.
The convenience factor for guests cannot be overstated. Text messaging provides instant access to important information without requiring internet connectivity or app downloads. Guests can quickly reference check-in codes, contact information, or house rules directly from their message history. This accessibility is particularly valuable when guests are traveling, potentially in areas with limited internet access, or when they need immediate assistance. This real-time communication capability often leads to higher guest satisfaction scores, better reviews, and increased likelihood of repeat bookings, ultimately driving revenue growth for rental properties.
Before you start your SMS Messaging Setup & Configuration process, review our SMS requirements, regulations, and the OwnerRez Messaging Policy. Check out our SMS Common Issues & Questions support article for other questions.